Video Chat & Social Platform App Development

Genuin is a video-only chatting discovery and connect platform that allows users to showcase themselves, search for others, engage and connect face to face, like in real life.


Short Summary




8 Months

Business Type




Genuin is a video-only chatting discovery and connect platform that allows users to showcase themselves, search for others, engage and connect face to face, like in real life.

Genuin primary focus is to facilitate people's virtual encounters based on their needs and wants at their own pace, time, and place of choice. Connections create synergies. A Genuin connection is the beginning of the road for great things to come.

Types of Challenges We Faced

Video Encoding and Transcoding

To support different devices and network conditions, video content may need to be encoded and transcoded into various formats and bitrates. Implementing efficient encoding and transcoding algorithms can be challenging, as it requires balancing video quality and file size.


Live video streaming apps need to handle a large number of concurrent users and provide a smooth streaming experience to all of them. Scaling the infrastructure to support increasing user demand can be a complex task.

Real-time Interactivity

Enabling real-time interactions, such as live chat, comments, or reactions, can enhance the user experience. Implementing features that handle a high volume of user interactions and provide a smooth and synchronized experience can be complex.

User Experience Design

Designing an intuitive and user-friendly interface that allows users to discover, navigate, and engage with live streams seamlessly is a challenge. Ensuring a consistent experience across different devices and screen sizes requires careful consideration.

Testing and Quality Assurance

Testing a live video streaming app thoroughly to ensure its stability, reliability, and performance across various devices, network conditions, and user scenarios is a demanding task. Conducting load testing, stress testing, and addressing potential bottlenecks are essential.

Solution We Provided


  • Design with scalability in mind from the beginning.
  • Utilize cloud-based services and scalable infrastructure.
  • Implement auto-scaling mechanisms to adjust resources based on usage.

Video Encoding and Transcoding

  • Choose efficient video encoding and transcoding algorithms.
  • Utilize hardware acceleration and distributed encoding techniques.
  • Implement adaptive streaming protocols.

User Experience Design

  • Conduct user research and usability testing.
  • Design an intuitive and user-friendly interface.
  • Optimize app performance and responsiveness.

Testing and Quality Assurance

  • Develop a comprehensive testing strategy.
  • Conduct functional, performance, and compatibility testing.
  • Utilize monitoring tools to identify and resolve issues.

Technology Stack

We’ve successfully applied this technologies and presenting this kind of case study.


Key Features

  • Short-form Videos
  • Personalized Experience
  • Positive and Uplifting Content
  • User-friendly Interface
  • Social Interaction
  • Customizable Settings
  • Seamless Sharing
  • Discover New Creators

Here's What Our Client Has Got To Say

Our association with IConflux has been very fruitful. Together, we have worked on a number of projects for the UAE government and the private sector. Taking a step further in our professional relationship, we recently became their exclusive technology partner.

Nabil Azar

Co-Founder @ ACIS Information Technology

The Iconflux team has been instrumental in turning my vision into reality while making it seem extremely easy and effortless. They are available to answer any questions and are quick and efficient to fix any bugs or issues. In addition to their strong work ethos, their advice and guidance was key to make my product up to date in today’s market and future markets. Finally, they deliver on time as promised.

Juliana Khalaf

Co-Foucer @ Asala Art

The IConflux team has helped me to scale up a very complex project and the team is continuously adding more value to the project, they are quick in understanding requirements, communicating and delivering quality & accurate work.

Brian Cardinale

Principal Consultant

I chose Iconflux because, after quite some research, I simply could not find any other provider that offered all the tools I needed to create a Music App. Iconflux showed a deep understanding of the technological challenges of building a native IOS and Android App. The process was smooth, on time meetings, progress updates and quick follow up on support. Great company, certainly recommended!

Willem Zevenbergen

President @ Tracx System Ltd

I am thrilled with IConflux's exceptional development services. Their expertise, responsiveness, and commitment to delivering high-quality results are impressive. They created a robust, user-friendly software solution that revolutionized each industry's operations. I highly recommend them for top-notch software development services.

John Ragsdale

CEO @ TAP Innovations

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